since so many big/mainstream stars join indie films, some are now calling it "maindie" (and indie na hindi. hehe). by definition, indie or independent film means:
An Independent film is a professional film production resulting in a feature film that is produced mostly or completely outside of the major film studio system. In addition to being produced and distributed by independent entertainment companies, independent films are also produced and/or distributed by subsidiaries of major film studios. Independent films are sometimes distinguishable by their content and style and the way in which the filmmakers' personal artistic vision is realized. Usually, but not always, independent films are made with considerably lower film budgets than major studio films. Generally, the marketing of independent films is characterized by limited release, but can also have major marketing campaigns and a wide release. Independent films are often screened at local, national, or international film festivals before distribution (theatrical and/or retail release). An independent film production can rival a mainstream film production if it has the necessary funding and distribution.from an article in inquirer.net, they explain the trend:
Indie vs MaindieWhat’s going on here?
Time was when indie was indie and maindie was maindie—and hardly ever did the twain meet. These days, however, on both sides of the “exchange,” the key people involved are finding a comfortable common ground—and many reasons to work together—that is proving to be mutually beneficial.
Why do name stars like Judy Ann Santos, Eddie Garcia, Iza Calzado, Zanjoe Marudo, Dennis Trillo, Coco Martin, JM de Guzman, Jodi Sta. Maria and Dawn Zulueta “go indie”? Because that’s where the good and really challenging roles are, complex characters that make them work harder and dig deeper into their thespic resources to come up with their best portrayals.
Aside from the thespic benefits they derive, some stars appear in productions for a fraction of their usual acting fees (some of them even do it for free) because they see in the indie film wave nothing less than the future of the Filipino movie industry, and they want to give the realization of that future a much-needed helping hand.
regardless, i am happy with this burst of life in indie/maindie film industry. we get to see something different, hopefully new. we get to feel uncomfortable which is still good! we always have to challenge the status quo and be shocked of what really is life and not just its cosmetic/sensationalized/overly dramatized versions on screen.
i had this discussion with my shofatid kim before, on my whining of crime reporting in the morning. like as if how i want to start my day is to hear how many died at what horrendous ways (from radio news). trapped in the colorum cab, sometimes, no, make that often, i want to scream and just smash the radio for force feeding me with negativity.
is it because people accept what's offered? well i don't. it should be the other way around, the audience set the trend on what we want/care to hear/know. so the timeless chicken or egg debate.
absorbing indies, maybe these can bolt us to think radically, differently then to action. when before it's the pen that's mightier than the sword, it's now the internet that's more powerful than the guns.
so enough of the babbling, here are the goodies! :) hope to see you on the screenings! :)